The Heian Period (794-1185): Ancient Origins and Early Kawaii Concepts The beginning of the history of kawaii is often said to be in the Heian Period, spanning from 794 to 1185 AD. A time period often considered the Golden Age of Japan, and it is within this rich...
Decoding Kawaii: The Multifaceted Meaning of Cuteness The word kawaii, a Japanese term that has infiltrated the international lexicon, is often simplified as “cute.” However, to truly understand kawaii, one must recognize that its essence is far more...
